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SaaS Distilled: Part 3 - Stepping into SaaS Churn Calculations
SaaS Distilled: Part 3 – Stepping into SaaS Churn Calculations

The Four Ways to Calculate SaaS Churn Hi again! Natalie Czyzowicz here. Back again for a Part 3 of my SaaS Distilled series.  It’s time to churn things up a bit 😏 by distilling David Cumming’s The Four Ways to Calculate SaaS Churn. I found this article particularly useful in breaking down how “Churn calculations…

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Strategy and Growth
For Founders: How to Sync Strategy, Execution and Growth – Part 3a (Growth)

I previously wrote about thinking slow (strategy) and moving quick (execution). Now, it’s time to talk about results you’re meant to derive from pairing your strategy with your execution. One way to measure results is the output of growth. Growth is a straightforward concept — something is getting bigger at an identifiable rate of change…

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What startups should know about Monthly Active Users (MAU)
What startups should know about Monthly Active Users (MAU)

Whether you are looking for investment from VCs or taking stock of the health of your start-up or app there are certain numbers you should keep your eye on. Monthly active users (MAU) is one of the numbers that can provide greater insights into the overall health of your business. In this post, we will…

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Customer Acquisition Cost
SaaS Distilled: Part 2 – Customer Acquisition Cost

Hi there! It’s Natalie Czyzowicz back again for the next installment of SaaS distilled. If you missed the first one, it can be found here. So let’s get into the next distillation on Customer Acquisition Cost. Customer Acquisition Cost: The Secret Weapon of Successful Startups Ilia Markov at Chartmogul authored this piece on CAC —…

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Bigfoot Capital Hits the Podcast Circuit

Lately, I’ve been very fortunate to join some awesome podcasts for great conversations about my career path to Bigfoot, debt financing, business relationships, and more. It’s been fun to get out here and tell more folks about Bigfoot. Below you’ll find the links to the podcasts if you’d like to listen, plus a brief recap…

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SaaS Distilled: Part 1 - Getting Metrics Right(er)
SaaS Distilled: Part 1 – Getting Metrics Right(er)

Hi! I’m Natalie Czyzowicz, Product Manager and proud wearer of a few different hats here at Bigfoot. Since joining Bigfoot in 2019, I’ve been gathering articles relevant to SaaS which have served as a valuable internal resource base for our team’s ongoing efforts to keep getting smarter and evolving how we support Founders. Given how…

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